[Feb-2024] The Best Accredited Professional Salesforce-Data-Cloud Professional Exam Questions
Try 100% Updated Salesforce-Data-Cloud Exam Questions [2024]
NEW QUESTION # 55
The leadership team at Cumulus Financial has declared that customers who have deposited more than $250,000 in the last 5 years and who are not using advisory services, will be the central focus for all new campaigns in the next year. Which two features support this need?
- A. Segment
- B. Dashboard
- C. Report|
- D. Calculated Insight
Answer: A,D
Explanation:
These two features support the need to calculate each customer's lifetime value (LTV) and create breakdowns of the revenue sourced by different channels. Calculated Insight allows you to create complex calculations based on stored data, such as LTV. Segment allows you to create audiences based on different criteria, such as revenue source. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_calculated_insights.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.c360_a_segmentation.htm&type=5
NEW QUESTION # 56
Which three actions can be applied to a previously created segment?
- A. Delete
- B. Export
- C. Inactivate
- D. Copy
- E. Reactivate
Answer: A,B,D
Explanation:
These three actions can be applied to a previously created segment. You can export a segment to a CSV file, delete a segment from Data Cloud, or copy a segment to create a duplicate segment with the same criteria. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_segmentation_actions.htm&type=5
NEW QUESTION # 57
When performing Segmentation or Activation, which timezone is used to publish and refresh data?
- A. Timezone set by the Salesforce Data Cloud org
- B. Timezone of the Data Cloud Admin user
- C. Timezone is explicitly specified when creating a segment or activation
- D. Timezone of the user defining the activity
Answer: A
Explanation:
According to the Salesforce Data Cloud documentation1, the timezone used for Segmentation and Activation is the one set by the Salesforce Data Cloud org, not by the individual user or admin. This ensures consistency and accuracy across different users and regions.
NEW QUESTION # 58
Which data stream category should be assigned to use the data for time-based operations in segmentation and calculated insights?
- A. Transaction
- B. Engagement
- C. Sales Order
- D. Individual
Answer: A
Explanation:
The transaction data stream category should be assigned to use the data for time-based operations in segmentation and calculated insights. This category indicates that the data stream contains events that occur at a specific point in time and have a duration. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_data_stream_category.htm&type=5
NEW QUESTION # 59
Which option allows an organization an easy way to ingest Marketing Cloud subscriber profile attributes into Data Cloud on a daily basis?
- A. Marketing Cloud Connect API
- B. Automation Studio and Profile API
- C. Profile attributes are not yet supported
- D. Email Studio Starter Data Bundle
Answer: B
Explanation:
This option allows an organization an easy way to ingest Marketing Cloud subscriber profile attributes into Data Cloud on a daily basis. You can use Automation Studio to export profile attributes to a data extension and use the Profile API to send them to Data Cloud. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_marketing_cloud_data_foundation.htm&type=5
NEW QUESTION # 60
To import campaign members into a campaign in CRM a user wants to export the segment to Amazon S3. The resulting file needs to include CRM Campaign ID in the name. How can this outcome be achieved?
- A. Include campaign identifier into the activation name
- B. Include campaign identifier into the segment name
- C. Include campaign identifier into the filename specification
- D. Hard-code the campaign identifier as a new attribute in the campaign activation
Answer: C
Explanation:
Explanation
You can use the filename specification option in the Amazon S3 activation to customize the name of the file that is exported. You can use variables such as {campaignId} to include the CRM campaign ID in the file name.
References:https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_amazon_s3.htm&type=5
NEW QUESTION # 61
When can the data types be changed during ingestion?
- A. After the DSO is created
- B. Data type can be changed at any time
- C. Before DSO is created
- D. Data type can never be changed
Answer: C
Explanation:
The data types can be changed during ingestion before the Data Source Object (DSO) is created. A DSO is a container for ingested data that defines the schema, format, and metadata of the data. Data types can be changed in the Data Explorer before creating a DSO by using the Edit Schema option. Once a DSO is created, the data types cannot be changed. Reference: Create a Data Source Object
NEW QUESTION # 62
Northern Trail Outfitters wants to be able to calculate each customer's lifetime value (LTV) but also create breakdowns of the revenue sourced by website, mobile app, and retail channels. How should this use case be addressed in Data Cloud?
- A. Metrics on metrics
- B. Nested segments
- C. Flow orchestration
- D. Streaming data transformations
Answer: D
Explanation:
This feature can help Northern Trail Outfitters calculate each customer's lifetime value (LTV) and create breakdowns of the revenue sourced by different channels. Streaming data transformations allow you to transform and enrich streaming data from different sources using formulas and operators. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_streaming_data_transform.htm&type=5
NEW QUESTION # 63
Which two characteristics describe the Customer 360 data model?
- A. A Canonical Model
- B. A Conceptual Model
- C. A Static Model
- D. A Product Sold By Salesforce
Answer: A,B
Explanation:
The Customer 360 data model is a conceptual model and a canonical model. A conceptual model is a high-level representation of the entities and relationships in a domain of interest, without specifying any implementation details. A canonical model is a common and consistent data model that can be used across different systems and applications. Reference: [Customer 360 Data Model Overview], [Conceptual Model], [Canonical Model]
NEW QUESTION # 64
Which two features are impacted by the timezone setting in the org Data Cloud is provisioned in?
- A. Activation Schedule
- B. Segment Schedule
- C. Identity Resolution
- D. Ingestion Schedule
Answer: A,B
Explanation:
These two features are impacted by the timezone setting in the org Data Cloud is provisioned in. The segment schedule determines how often a segment is refreshed based on the selected timezone. The activation schedule determines how often a segment is exported to an activation target based on the selected timezone. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_segmentation_schedule.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.c360_a_activation_schedule.htm&type=5
NEW QUESTION # 65
Which three components of Data Cloud can be bundled within a Data Kit?
- A. Segments
- B. Identity Resolution Rulesets
- C. Calculated Insights
- D. Data Models
- E. Data Streams
Answer: A,D,E
Explanation:
These three components of Data Cloud can be bundled within a Data Kit. A Data Kit is a package that contains data model objects, segments, and data streams that can be installed in another Data Cloud org. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_data_kit.htm&type=5
NEW QUESTION # 66
An administrator wants to be able to create a multi-dimensional metric to identify unified individual lifetime value (LTV). Which sequence of DMO joins are necessary within the Calculated Insight to enable this calculation?
- A. Sales Order > Unified Individual
- B. Sales Order > Individual > Unified Individual
- C. Unified Individual > Unified Link Individual > Sales Order
- D. Unified Individual > Individual > Sales Order
Answer: C
Explanation:
To create a multi-dimensional metric to identify unified individual lifetime value (LTV), the administrator needs to join the following data model objects (DMOs) in the Calculated Insight:
Unified Individual: This DMO represents the unified profile of an individual, which contains attributes from multiple sources.
Unified Link Individual: This DMO represents the link between an Individual DMO and a Unified Individual DMO.
Sales Order: This DMO represents a transaction or purchase made by an individual.
The sequence of joins should start from the Unified Individual DMO, then join the Unified Link Individual DMO using the UnifiedIndividualId field, and then join the Sales Order DMO using the IndividualId field. This way, the administrator can access the sales order data for each unified individual and calculate their lifetime value.
NEW QUESTION # 67
A retail customer wants to bring customer data from different sources and wants to take advantage of Identity Resolution so that it can be used in Segmentation. On which entity should this be segmented for activation membership?
- A. Subscriber
- B. Unified Contact
- C. Individual
- D. Unified Individual
Answer: D
Explanation:
The Unified Individual entity represents the result of Identity Resolution, which links together multiple records of an individual from different sources into a single profile4. This entity can be used for Segmentation and Activation, as it provides a complete and accurate view of each customer.
NEW QUESTION # 68
Which type of measures with aggregate functions are supported?
- A. Date
- B. Numeric
- C. Text
- D. Boolean
Answer: B
Explanation:
Explanation
Numeric is the only type of measures that support aggregate functions. Measures are numeric fields that can be aggregated using functions such as SUM, AVG, MIN, MAX, or COUNT. For example, you can use a measure to calculate the total revenue or the average order value from your data. Date, Text, and Boolean are not types of measures, but types of dimensions. Dimensions are fields that can be used to group or filter data, but not to perform calculations. References: Measures and Dimensions
NEW QUESTION # 69
When creating a segment on an individual, what is the result of using two separate containers linked by an AND: At Least 1 of GoodsProduct.Color Is Equal To 'red' AND At Least 1 of GoodsProduct.PrimaryProductCategory Is Equal To shoes'?
- A. Individuals who made a purchase of at least 1 of only 'red shoes' and nothing else
- B. Individuals who purchased at least 1 'red shoes' as a single line item in a purchase
- C. Individuals who purchased at least 1 of any red' product and also purchased at least 1 pair of shoes'
- D. Individuals who purchased at least 1 'red shoes'. 1 of any red' item, or 1 of any 'shoes' item in a purchase
Answer: C
Explanation:
According to the Data Cloud documentation, when using two separate containers linked by an AND operator, the segment includes individuals who meet both conditions. In this case, the segment includes individuals who purchased at least one product with the color attribute equal to 'red', and also purchased at least one product with the primary product category attribute equal to 'shoes'. The products do not have to be the same or in the same order line item.
NEW QUESTION # 70
A customer has a custom 'Customer_Email_c' object related to the standard 'Contact' object in Salesforce CRM. To which data entity is this mapped?
- A. Contact Point Email
- B. Custom 'Customer_Email' Object
- C. Individual
- D. Contact
Answer: A
Explanation:
The custom 'Customer_Email_c' object related to the standard 'Contact' object in Salesforce CRM should be mapped to the Contact Point Email entity in the Customer 360 data model. This entity represents an email address that is associated with an individual or an account contact. Reference: [Contact Point Email Entity]
NEW QUESTION # 71
Which two statements are true about using consent API and exercising right to be forgotten?
- A. Data Deletion requests are reprocessed at 30, 60, and 90 days
- B. Data Deletion requests are processed within 1 hour
- C. Data deletion requests submitted to Data Cloud are passed to all connected Salesforce Clouds
- D. Data Deletion requests are submitted for Individual profiles
Answer: A,D
Explanation:
These two statements are true about using consent API and exercising right to be forgotten. Data deletion requests are reprocessed at regular intervals to ensure that any new data related to the individual is deleted. Data deletion requests are submitted for individual profiles that represent unique identities in Data Cloud. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_consent_api.htm&type=5
NEW QUESTION # 72
Which three actions can be applied to a previously created segment?
- A. Delete
- B. Export
- C. Inactivate
- D. Copy
- E. Reactivate
Answer: A,B,D
Explanation:
Explanation
These three actions can be applied to a previously created segment. You can export a segment to a CSV file, delete a segment from Data Cloud, or copy a segment to create a duplicate segment with the same criteria.
References:https://help.salesforce.com/s/articleView?id=sf.c360_a_segmentation_actions.htm&type=5
NEW QUESTION # 73
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