Oracle 1Z0-340-20 : Oracle Eloqua CX Marketing 2020 Implementation Essentials

1Z0-340-20 real exams

Exam Code: 1Z0-340-20

Exam Name: Oracle Eloqua CX Marketing 2020 Implementation Essentials

Updated: Aug 03, 2026

Q & A: 60 Questions and Answers

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How to Prepare For Oracle Eloqua CX Marketing 2020 Implementation Essentials

Preparation Guide for Oracle Eloqua CX Marketing 2020 Implementation Essentials

Introduction for Oracle Eloqua CX Marketing 2020 Implementation Essentials

The Oracle Cloud Eloqua Marketing Cloud Service 2020 Implementation Essentials exam is designed for marketing professionals who want to demonstrate expertise implementing marketing automation solutions. This certification covers topics such as the timeline and deliverables for a successful implementation, fundamentals of the Eloqua platform, the platform architecture and data model of Eloqua, tasks included in initial, digital, email, and form configuration, the features that support data management, the configurations required for CRM integration, the features that support automation, and additional Eloqua Services. This certification validates understanding of a successful implementation of the Eloqua platform.

The Planning Cloud 2020 Certified Implementation Specialist has demonstrated the knowledge and expertise in implementing the following:

  • Guidance for administration and management of the application
  • Hands-on practice with the fundamentals of the primary features and functionalities
  • Release highlights and deep-dives for new features
  • Implementation, configuration and extension of the applications
  • Industry best practices
  • Advanced strategies and techniques
  • Role-based use cases

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Exam Topic for Oracle Eloqua CX Marketing 2020 Implementation Essentials

The following will be discussed in ORACLE 1Z0-340-20 exam dumps:

  • Form Configuration
  • Email Configuration and Preference Management
  • Implementation Overview
  • Database Management
  • Branding and Deliverability
  • Automation
  • Data Model
  • Security Settings
  • Eloqua Fundamentals
  • Tracking
  • CRM Integration
  • Additional Eloqua Services

Reference: https://education.oracle.com/oracle-eloqua-cx-marketing-2020-implementation-essentials/pexam_1Z0-340-20

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Oracle 1Z0-340-20 Exam Syllabus Topics:

SectionObjectives
Marketing Assets- Email Marketing
  • 1. Email design and deliverability
    • 2. Email testing and tracking
      - Forms and Landing Pages
      • 1. Landing page optimization
        • 2. Form creation and configuration
          Campaign and Program Execution- Campaign Canvas
          • 1. Campaign creation and flow design
            • 2. Automation steps and logic
              - Segmentation
              • 1. Audience targeting strategies
                • 2. Dynamic segmentation
                  Integration and Reporting- CRM Integration
                  • 1. Salesforce/CRM sync configuration
                    • 2. Data mapping and field alignment
                      - Analytics and Reporting
                      • 1. Email and engagement reporting
                        • 2. Campaign performance tracking
                          Eloqua Platform Fundamentals- Platform Configuration
                          • 1. System configuration basics
                            • 2. User setup and security roles
                              - Data Management
                              • 1. Contact and account data structure
                                • 2. Data import and synchronization
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