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Facebook Certified Community Manager Sample Questions:
1. A community manager runs a group for a local rugby team. The group only allows current and former team members to join. A request from an 11-year-old player is declined. The player complains and claims that the community manager is discriminating against them.
What should the community manager do?
A) Respond to the complaint with a link to Facebook Community Standards
B) Ignore the request on the basis that the membership criteria are well displayed
C) Ask the community to vote on allowing others in the group
D) Allow the 11-year-old as a member of the group so that they do not report the group
2. A local museum is opening a new exhibition. The museum director asks the community manager to use social media to generate excitement for the new exhibition. The community manager runs an organic campaign on Facebook through a mix of influencer posts, visitor testimonials and press quotes.
Which approach should the community manager use to measure how well received the exhibition was?
A) Record the total number of campaign comments through native insights
B) Measure the engagement rate on the influencers' posts
C) Analyze the reach of exhibition-related posts through Ads Manager
D) Determine the sentiment by scanning positive and negative comments
3. A community manager is launching a campaign for Earth Day. The goal is to generate a higher rate of engagement from people outside of the community by inviting an influencer to go live on a Facebook Page.
Which metric should be used to determine if the goal is met?
A) Engagements generated from shares
B) Views on the video
C) Likes on the video
D) Engagements based on new followers
4. A hair care brand is launching a new product line for men. Its existing Instagram community consists primarily of women. The community manager wants to market to male followers and build an integrated strategy for both men and women.
What should the community manager do to meet this goal?
A) Create targeted posts and ensure the content and tone are inclusive
B) Tag influencers to share the content and campaign hashtag
C) Change content strategy to target male followers during launch
D) Create a social media account for the new product
5. The community manager of a small business group joins a Facebook networking group as a member and leaves responses on multiple posts.
The community manager's comments negatively compare the management styles of both groups, which goes against the rules of the networking group.
The community manager of the networking group wants to reinforce to the whole community that every group has its own rules and culture.
Which two actions should the community manager of the networking group take? (Choose 2)
A) Reply to the member's comment and tag them in the rule post
B) Remove the member from the group
C) Delete the member's comments and mute them for seven days
D) Repost a group rule and mute them for seven days
Solutions:
Question # 1 Answer: A | Question # 2 Answer: D | Question # 3 Answer: A | Question # 4 Answer: A | Question # 5 Answer: A,D |